Lymington CGA branch recently received £540.00 from the Waitrose Local Community Charity Fund.
For those unaware, Waitrose Branches have a monthly collection/donation scheme which involves customers being given a green disc at the check out and place it in the box of their choice (3). £1000 is divided up each month between each nominated charity according to the number of discs in each box
Lymington’s CGA’s £540 represented over half of the entire fund, which was a fantastic result and according to our local store this was one of the highest single donations they have made.
If other branches haven’t already approached their local Waitrose store, then please get in touch as it’s worth while.
There are many ways of fund raising whether at National or local level; I hope that the following will help your branch in planning future fund raising events.
If you are fund raising on a National level then you are welcome to use the CGA e logo with the charity no 279359.
Please contact email@example.com for a copy of the artwork.
If you are fund raising locally for local charities then you must state that you are collecting for your local charity under the banner of the Coastguard Association.
A charity fund raiser is a great way of letting the public know about the Coastguard Association or your local branch, while at the same time enjoying the challenges and the rewards of assisting those less fortunate than ourselves.
Planning is crucial. Events don’t just happen by chance. They should be meticulously planned, well in advance. Give yourself plenty of time.
It is important to come up with good ideas and we urge every fundraiser to come up with novel and unusual or dramatic concepts, which will capture the public’s imagination and generate media interest.
Publicity too has to be considered, flyers and posters help to raise your profile as does keeping the local press up to date. Please let us know what you are doing and we will try and help too. Our current secretary maybe able to help with artwork.
Local businesses that will often want to be associated with charitable events and can provide not only financial backing but also support in kind. Goods can be used as raffle prizes or at car boot sales.
The need to work closely with your selected charity is underlined. Official charities will provide fundraisers with authorisation, details of national campaigns and advice about where money raised can be used.
Always remember to keep things official and adhere to regulations in areas such as street collections, contact your local council.
Bike rides and sponsored walks always remember to contact the Police who will provide you with information on the do’s and dont’s in your area.
More Ideas for Fundraising
Non Uniform Day – Give a donation to attend school / college in your own clothes.
Job Swaps – We all feel at times we can do better than the boss can. Auction the MD’s / Head of Department’s / Cleaner’s job for an afternoon.
Fancy Dress – Pay to come to work in fancy dress. (H&S permitting)
Guess the Baby competition – photos of the staff / colleagues as babies.
Concert / Play / Musical Evening
Trivia Quiz – Pop / Sport / General Knowledge / etc.
Car Boot Sale
It’s a Knock Out
Five / seven a side football / rugby / hockey / etc.
Making it happen
Once you have chosen your event there are many areas that you must cover to make it a success. The keyword is PLANNING – allow plenty of time to look at the various aspects of the challenge that lies before you.
Discuss with friends, colleagues, and management how easily the event can be organised.
Do we have the people to make all parts of the project run smoothly?
Will the event cost us anything to get off the ground?
Arrange a date.
What resources do we need?
How do we publicise the event?
What can go wrong?
Do you need insurance? First Aiders?
Can we get a celebrity?
Publicising the event
Your event must be well publicised if it is to be a success.
Work notice boards
Announced at briefings
Word of mouth
Leaflets to families
Leaflets to local suppliers
Announced on local radio
Advertisement in local paper
Notices placed in public places in the community, for example, surgeries, libraries, local shops
If you are able to get the support of your local Radio and TV station your event’s profile is taken onto another level. You will find it invaluable when approaching people in the local business community. If they think that they might be able to get some good (and cheap) local PR, they are more likely to help.
The person to get in touch with in the local paper is the news editor. If you know a reporter use the personal contact as this always works better than the cold contact.
Find out the paper’s deadlines for copy and photographs. They must always know:
What the event is
Who is involved?
Why the event is taking place
When, where and what time?
Contact name for further information
When you are planning your event, always try and think like a newspaper reporter. Think what is newsworthy. Try to create a publicity stunt / have a local dignitary / local celebrity / and always have a photo opportunity.
Handy hints when seeking sponsors
Set your sponsorship target – aim high!
Seek help from your friends – network, friends of friends – you will collect more than you thought possible, but you need to work at it.
Think about organising small events, a coffee morning, disco, jumble sale or a car boot sale – whatever you feel comfortable with. The only limit is your imagination!
Start your sponsorship early – well in advance of the event.
When you approach people for sponsorship, ask them if they would mind giving you the money NOW – offer a receipt (we can provide you with a book if you need it). It is easier to give money back should you have to pull out of the event, as opposed to trying to collect after the event – people lose interest quickly, and often find excuses for not giving you the money.
Always maintain a record of your sponsors and ensure that your list reflects those who have paid and those who have still to give you their contribution.
If you belong to a club or association, get them involved as a sponsor, either by organising a fundraising event, or by ‘matching’ the funds you raise.
Ask local companies or firms to sponsor you in return for wearing their logo on your T-shirt.
Sponsorship ideas that have worked
Approach companies for corporate sponsorship (companies have donated between £100 and £350 for their logo on a shirt). Approach the Public Relations department or Community Development department
Put a note through all your neighbours’ doors telling them who you are and what the event is. On the note, put a time when you will come back to collect the money or pledge
Get a friend or colleague to organise your fundraising while you train
Get the press involved as much as possible. Try to get your photo or a story about your fundraising in the local paper as much as possible
Do something different – pull a car along a stretch of road, get a Mohican haircut (if your boss allows it) etc.
Organise a plush dinner with guest speakers
Photocopy the sponsorship forms and pass them out to friends and family who live in different parts of the country
Organise a raffle with prizes from local shops
Do bucket collections round the local pubs and clubs (get permission from the owners first)
We wish you every success and if we help publise your event via our web site, please get in touch with the secretary.
The Coastguard Association are delighted that they were charity of the year for Lynton and Lynmouth Cliff Railway in North Devon – we really recommend that you pop along and visit this unique Victorian, water powered lift …
With Special thanks to Asley Clarke and Cathy Richards who stood out most days collecting, they presented us with an amazing cheque for £6,043.90p
For more details of the cliff railway and to plan your visit – www.cliffrailwaylynton.co.uk
2016/17 saw many changes in UK Search & Rescue, from the closing of bases & stations, to the transfer of numerous responsibilities to the National Maritime Operations Centre (NMOC), including those of the Aeronautical Rescue Coordination Centre (ARCC).
2018 has seen those changes continue, with the addition of the Satellite Mission Control hub to the NMOC and with many changes to Coastguard Rescue Service equipment and protocols.
2019 saw an Alerting upgrade from pagers to SmartPhones for many Coastguard Rescue Officers together with a Coast Rescue Service review.
2020 promises just as many changes, with numerous staff and organisational changes and a healthy organisational reflection on capability.
The Coastguard Association will never forget that new buildings, technology and machines are nothing without the men and women that operate them, either remaining in service today within what was termed ‘Future Coastguard’ or now watching from the sidelines having contributed so much over the years.
The Coastguard Association are delighted to welcome you to our website and hope that you can help us, help those who now have need of our support.